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Pion reports

Game-changing tactics to level up your marketing

four TVs with digital entertainment brand logos
Customer acquisition and CRO

Entertainment Growth Starts With Students

19M+ US students are choosing their streaming subscriptions now. Get the data on how they discover, subscribe and stay loyal.
Carla Pelosoff
October 8, 2026
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Three Gen Zers posing by a brick wall, radiating confidence and friendship.
Social impact

Diversity and inclusivity: Focusing on gender and identity

Gen Z is the most inclusive and diverse generation yet, and they expect and deserve representation in everything they do and consume.
Izzy Hall
July 3, 2024
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Youth marketing

Youth Trends Report 2024

Think you know Gen Z? Think again. Delve into the world of Gen Z with unmissable and exclusive data on their attitudes and behaviors.
Alexandra Haider
June 5, 2024
A vibrant scene of three people having fun in a shopping cart surrounded by glowing neon lights.
Culture and trends

Youth Spend Report 2025 – Cyber Festive Edition

Unlock what makes Gen Z students tick when it comes Cyber and Festive shopping. The Youth Spend Report 2025 is your essential guide.
Alexandra Haider